My talk from UX Australia, Melbourne 2016
What is trust and what does it mean? I’ll explore the concept of trust, why it’s so important, boundaries and context, how we can earn it and what it means for business. I’ll illustrate how we might leverage trust to design products and services that encourage an equitable society.
Jake Causby is CX Design Lead at Westpac. He’s has 20 years’ experience designing digital solutions across a range of industries at both enterprise and startup levels. A strong advocate of Lean and Agile methodologies, Jake is a big fan of design, strategy, research and avoiding dangerous situations.